Syosset • Jericho Tribune By Denise Nash Jericho resident Rick Frishman started in the world of publicity almost 30 years ago. After working as a producer at WOR-AM, Frishman joined Planned TV Arts in 1976. At the time, the company consisted of Frishman and his mentor, whom Frishman bought out in 1990. In 1993, he […]

Featured in NAPS Change Your Life Forever By Networking (NAPSI) – Everyone’s heard of using a circle of network contacts to try to get a job or increase sales at a business. But how about using the networking process to find the best doctor, house of worship, stockbroker, travel agent, shoe repair store, plumber or […]

Find the Best – from Doctors, Lawyers, and Accountants to Homes, Schools, and Restaurants Publishers Weekly Reviews Reed Business Information US, a division of Reed Elsevier Inc. Rick Frishman and Jill Lublin with Mark Steisel. Adams, $12.95 paper (288p) ISBN 1-59337-020-2 Frishman, head of Planned Television Arts, and Lublin, CEO of a public relations firm, […]

By Joyce Lain Kennedy Question: I am on shaky ground in my job at age 52. I’m a divorced woman with house payments and few employment opportunities in my field. Can you recommend a headhunter in my city? P.F. Answer: First, always remember that headhunters work for the other guys – the employers, not the […]

By Paul Tulenko Book/Product Review “Networking Magic: Find the Best–from Doctors, Lawyers, and Accountants to Homes, Schools, and Restaurants by: Rick Frishman & Jill Lublin, Publisher: Adams Media, ISBN: 1-59337-020-2, $12.95 This book is by the same pair of authors who brought you Guerrilla Publicity (a book that should already be on your desk with […]

Tribune Media Services By Joyce Lain Kennedy DEAR JOYCE: I am on shaky ground in my job at age 52, female, divorced, house payments and few employment opportunities in my field. Can you recommend a headhunter in my city? – P.F. Broken CD Department: Headhunters work for the other guys – the employers, not job […]

By Denise D’Alessandro Rick Frishman, a resident of Jericho, recently co-authored a book entitled Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars along with Jay Conrad Levinson and Jill Lublin. The book is available in bookstores now. The new book helps publicity seekers meet the challenge of a new decade […]

As the head of one of the nation’s leading and most prestigious independent public relations firms, Planned Television Arts President Rick Frishman has learned many lessons in the course of his quarter-century promoting best-selling authors, Hollywood celebrities, Fortune 500 CEOs , publishers, major non-profits — and even the media itself — to the news media. […]

More about small businesses The Associated Press June 1, 2004 New York — Marketing can seem like an overwhelming prospect for a small business owner — there’s research to do, publicity campaigns to pull together, mailings to send out, and more. But small business owners and marketing consultants say the task can be made easier […]

Jay Conrad Levinson, author of the classic Guerrilla Marketing (Houghton Mifflin), tells entrepreneurs how to get high-impact media exposure for their products and companies without spending a lot of money in Guerrilla Publicity (Adams Media, $12.95), co-authored with Rick Frishman and Jill Lublin.   Among the tips: Aim to over-prepare for any interview with a […]